- Editor's Note -

At some point this spring,
we declared, “Enough!”

By Amanda Huber

 
As spring gives way to summer and the kids get anxious for school to be out, I am reminded of some of the summers when I was a kid.

When I was about seven or eight, my dad got us a new family car – a bright red Bonneville with white vinyl interior. It was sweet (for the late 70s). I remember the car as being really long; maybe it wasn’t, but I was a kid so it seemed huge. The back seat was so wide that my brother or I could lay down flat. But, the best feature was that the back windshield was so curved that you could get up on the flat part of the back windshield and also lay flat.

On long trips, my brother and I would eventually get bored with looking out the window, and he would declare that he wanted to lay down, which put me laying up in the window because he was older. Seatbelts? Who wore seatbelts? Anyway, I would be laying up in the windshield and he would be laying down on the seat below, and it was only a minute or two until my dad would put on the brakes and I would conveniently roll down out of the windshield on top of my brother. We would laugh and tussle, and I would climb back up in the windshield and wait for the opportunity to roll out of the window again.

You see where this is going, don’t you? It didn’t take long for our little “game” to get louder and rowdier. Eventually, my parents would reach that point where my dad declared, “I have had enough,” or the popular, “Don’t make me stop this car,” and my brother and I would settle down and look out the window for a while.

At some point this spring, our industry reached the “enough” point. However, instead of just declaring so, we came out swinging by making our own positive press and lots of it. Growers and everyone in the industry have donated thousands of dollars and pounds of product to food banks. Events were held, and in Blakely, Ga., a town with reason to say “enough,” they put on a Peanut Proud Expo that garnered much attention and generated a positive feeling among residents. With a national audience for one of our favorite sports, Atlanta Motor Speedway paid tribute with “Georgia Peanut Farmer Appreciation Day.” Our national and state organizations have worked tirelessly to reassure consumers about our products.

Of all the things that can be said about our industry, we can all be proud of the fact that we are proactive and generous and fully committed to the crop we grow, shell, process, broker, procure, research, represent and write about.