If you’ve read more than one or two of my columns, you’ve likely picked up on the fact that I love what I do. Working on a peanut magazine is a perfect fit.
Our industry is filled with some really great people and is dramatic enough at times to keep it interesting. A magazine affords me time to work on articles in depth and to include pictures, graphics and/or charts to help explain the subject matter.
However, there are times when the magazine format is just a little slow. Take for instance, last January. By the middle of that month, the February edition of Peanut Grower was already at the printer being printed and bound together to be mailed by the end of January, and I was already gathering information to put into the March issue.
Just a day or two after I had sent the last February pages to the printer, the Food and Drug Administration announced that they had confirmed the source of an outbreak of illnesses caused by salmonella was from peanut paste produced by the Peanut Corporation of America at its Blakely, Ga., processing plant. Everyday brought new “news,” and by the end of January, the largest recall ever was being conducted, and the Justice Department was opening a criminal investigation. With the February issue already at your door, the soonest I could cover the biggest news story of the year was in March.
Now, I am pleased to tell you that I have two new ways to communicate – through the Peanut Grower Editor’s blog and on Twitter on the Peanut Grower Web site. These new offerings are a great way to get news to you quickly. In fact, I can receive an email and post it to the blog in just a couple of minutes. It’s that fast. You can also choose to follow me on Twitter for short bits of news, trivia or just chatter.
While you are at www.peanutgrower.com to read the blog or sign up for Twitter, check out the redesigned Web site. It looks great, is very user friendly and easily moves from one of our magazines to another. Hope you take advantage of these new information outlets, and I will be looking for news to send to you one way or another.